.seo-page{background:var(--ground);color:var(--paper)}.seo-hero{border-bottom:1px solid #e8e6d01f;padding:9.5rem 0 5.5rem;position:relative;overflow:hidden}.seo-hero:after{content:"";border:1px solid #d3c0982e;border-radius:50%;width:32rem;height:32rem;position:absolute;top:3rem;right:-12rem}.seo-hero-grid{grid-template-columns:minmax(0,1.35fr) minmax(16rem,.65fr);align-items:end;gap:5rem;display:grid}.seo-kicker{color:var(--mark);letter-spacing:.16em;text-transform:uppercase;margin-bottom:1.25rem;font-size:.78rem;font-weight:500;display:block}.seo-title{max-width:900px;margin-bottom:1.75rem;font-size:clamp(2.8rem,6.8vw,5.3rem);line-height:1.02}.seo-lede{color:#e8e6d0d1;max-width:720px;font-size:1.18rem;font-weight:300;line-height:1.75}.seo-lede+p{margin-top:1rem}.seo-actions{flex-wrap:wrap;gap:1rem;margin-top:2.2rem;display:flex}.seo-button{background:var(--mark);min-height:52px;color:var(--ground);font-family:var(--font-head);justify-content:center;align-items:center;padding:.9rem 1.5rem;font-size:1.05rem;transition:all .2s;display:inline-flex}.seo-button:hover{background:var(--paper)}.seo-text-link{color:var(--mark);border-bottom:1px solid #d3c09873;padding-bottom:.12rem}.seo-text-link:hover{color:var(--paper)}.seo-hero-note{border-left:1px solid var(--mark);font-family:var(--font-head);color:#e8e6d0d1;padding-left:1.5rem;font-size:1.35rem;line-height:1.45}.seo-section{padding:5.5rem 0}.seo-section.paper{background:var(--paper);color:var(--ground)}.paper .seo-kicker,.paper .seo-text-link{color:var(--accent)}.paper .seo-text-link{border-bottom-color:#84142c73}.paper .seo-text-link:hover{color:var(--ground)}.seo-section.soft{background:#e8e6d009;border-block:1px solid #e8e6d01a}.seo-grid{grid-template-columns:minmax(15rem,.75fr) minmax(0,1.25fr);align-items:start;gap:clamp(2.5rem,7vw,7rem);display:grid}.seo-heading{font-size:clamp(2rem,4.2vw,3.2rem);line-height:1.12}.seo-copy{max-width:720px}.seo-copy p{color:#e8e6d0cc;margin-bottom:1.25rem;font-size:1.05rem;font-weight:300;line-height:1.8}.paper .seo-copy p{color:#091e21cc}.seo-list{gap:.8rem;margin:1.5rem 0;display:grid}.seo-list li{color:#e8e6d0d1;padding-left:1.45rem;line-height:1.65;position:relative}.paper .seo-list li{color:#091e21d1}.seo-list li:before{content:"";background:var(--mark);border-radius:50%;width:.42rem;height:.42rem;position:absolute;top:.72rem;left:0}.paper .seo-list li:before{background:var(--accent)}.seo-callout{background:#e8e6d00e;border:1px solid #e8e6d026;margin-top:2rem;padding:clamp(1.5rem,4vw,3rem)}.paper .seo-callout{background:#091e210d;border-color:#091e2126}.seo-callout h3{margin-bottom:1rem;font-size:1.55rem}.seo-callout p:last-child{margin-bottom:0}.seo-quote{font-family:var(--font-head);border-left:3px solid var(--accent);margin:1.75rem 0;padding:1rem 0 1rem 1.5rem;font-size:1.35rem;line-height:1.55}.seo-steps{counter-reset:steps;background:#e8e6d01f;border:1px solid #e8e6d01f;gap:1px;display:grid}.seo-step{counter-increment:steps;background:var(--ground);grid-template-columns:4rem 1fr;gap:1rem;padding:clamp(1.5rem,4vw,3rem);display:grid}.seo-step:before{content:"0" counter(steps);font-family:var(--font-head);color:var(--mark);font-size:1.2rem}.seo-step h2{margin-bottom:1rem;font-size:1.9rem}.seo-step p{color:#e8e6d0c7;margin-bottom:1rem;line-height:1.75}.template{color:var(--ground);background:#fff;padding:clamp(1.5rem,5vw,3.5rem);box-shadow:0 16px 45px #0000002e}.template-label{text-transform:uppercase;letter-spacing:.15em;color:var(--accent);font-size:.75rem;font-weight:500}.template h2{margin:.75rem 0 2rem;font-size:2rem}.template p{margin-bottom:1rem;line-height:1.8}.template .subject{border-bottom:1px solid #091e2124;padding-bottom:1rem;font-weight:500}.faq-wrap{max-width:860px;margin:0 auto}.faq-head{text-align:center;margin-bottom:3rem}.faq-head h2{font-size:clamp(2.3rem,5vw,3.5rem)}.seo-faq{border-top:1px solid #e8e6d02e}.seo-faq details{border-bottom:1px solid #e8e6d02e}.seo-faq summary{cursor:pointer;font-family:var(--font-head);padding:1.5rem 2.5rem 1.5rem 0;font-size:1.28rem;list-style:none;position:relative}.seo-faq summary::-webkit-details-marker{display:none}.seo-faq summary:after{content:"+";color:var(--mark);position:absolute;right:.4rem}.seo-faq details[open] summary:after{content:"−"}.seo-faq .answer{color:#e8e6d0c7;padding:0 2.5rem 1.5rem 0;line-height:1.75}.seo-cta{text-align:center;background:var(--accent);padding:6rem 0}.seo-cta h2{max-width:760px;margin:0 auto 1.2rem;font-size:clamp(2.4rem,5vw,4rem)}.seo-cta p{color:#ffffffd1;max-width:650px;margin:0 auto 2rem;line-height:1.7}.seo-cta .seo-button{background:var(--paper)}.guide-intro{padding:4rem 0}.guide-intro .seo-copy{max-width:780px;margin:0 auto}.guide-intro .seo-copy p{font-size:1.15rem}@media (width<=780px){.seo-hero{padding:8rem 0 4rem}.seo-hero-grid,.seo-grid{grid-template-columns:1fr;gap:2rem}.seo-hero-note{display:none}.seo-section{padding:4rem 0}.seo-step{grid-template-columns:2.75rem 1fr;padding:1.5rem 1.1rem}.seo-step h2{font-size:1.55rem}.seo-title{font-size:2.85rem}.seo-actions{flex-direction:column;align-items:stretch}.seo-button{width:100%}}
